ONLINE-KAMPAGNE FÃœR ROWOHLT
Unsere Aufgabe war es, zu dem neuen Buch "Das Haus der Mädchen" von Andreas Winkelmann eine Online-Kampagne zu entwickeln. Für die Kreation haben wir uns aus dem Buch bedient und die Wohnungssuche in einer fremden Stadt aufgegriffen und unsere Online-Werbemittel als Wohnungsanzeigen gestaltet, die sich am Ende aber als der blanke Horror entpuppten.
Teaser und Video Ad.
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Facebook, Instagram und Immobilienportale.
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Instagram Story.
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